Tag Archives: advertising

Rumbletree Advertising continues expansion with promotions and new hires

North Hampton, N.H.—Rumbletree, the award-winning full-service advertising firm based just north of Boston on the New Hampshire Seacoast, is pleased to announce its latest expansion effort with four employee promotions and the addition of two new hires to both account and design teams.

Jessica Kellogg was promoted to President, Brian Beaulieu to Creative Director, Kelley Angulo to Director of Client Services, Jessica Stack to Digital Web Producer, and Marisa Hercules to Account Executive.

“For over 25 years, Rumbletree has maintained a strategic approach to hiring and growth. Our client’s are worthy of the best—We are steadfast in our commitment to understanding and conveying each brand’s originality through compelling storytelling and stunning visuals. We believe that commitment adds to Rumbletree’s continued growth,” said Kellogg.

Becky Sullivan joins Rumbletree with an expertise in project management, social media, and millennial-targeted marketing. Sullivan earned a Bachelor of Science degree in public relations from Champlain College in Vermont. President of the Institute of Graphic Arts, Jenna Freitas joins the firm as graphic designer. Freitas received a Bachelor of Arts, with a concentration in graphic design from University of Massachusetts, Lowell.

“Becky is a natural relationship builder and social media specialist. She’s ideal for the account manager role, while Jenna is adept at imagining and presenting each client’s visual story in the most compelling and efficient manner possible,” said Kellogg.

About Rumbletree 

For over 28 years, Rumbletree has been an award-winning, national strategic creative marketing agency that is comprised of a team of talented individuals who provide remarkable solutions for all clients. When it comes to branding and identity, website development, design, strategy and social media, our partners deserve unwavering commitment to quality in both service and design. Let us help you find your voice.

What’s ‘Rumbleday’?

Rumbleday
noun
1. the official Rumbletree holiday, typically held sometime in August, where all Rumbletree employees take the day off from marketing and advertising to spend some quality time together for outdoor adventuring and delicious dining.

Rumbleday 2

Once a year the whole team takes a day off from being in the Rumbletree headquarters located in North Hampton, NH, chooses some sort of an activity that takes place outdoors, and heads out to play (and eat).

For 2015, we made the decision on venturing out of New Hampshire and into Maine terrain. Our agenda for the day? A ride on the coast of Kennebunkport through The Pineapple Ketch followed by lunch on the waterfront at David’s KPT.

Here we’ll bring you our 2015 ‘Top 3’ Rumbleday moments.

1. Exploring the Kennebunkport Coastline – while the sailing conditions of the day may not have been ideal for some of us, we can’t disagree that we had a gorgeous day out on the water. Sunny skies, a little breeze and sightseeing some Kennebunkport landmarks (like the Bush compound – the summer home of our past president), and admiring fancy yachts (and attempting to guess the price tag on them).

2. French Fries at David’s KPT – yes, even though we’re an office of ‘adults’, french fries undeniably always make a hefty appearance in our dining options. David’s didn’t disappoint, and neither did any of our lunches. If you’re ever around Kennebunkport, we highly recommend visiting David’s for great food and a great atmosphere.

3. Our 25th Anniversary T-shirts – if you’ve followed along with our blog recently, you’d know that this year marks Rumbletree’s 25th anniversary. Pretty sweet, right? Charlie surprised us with t-shirts to commemorate this big year, and it’s safe to say we’re all fans of them. Cool design, color and super soft material (a Rumbletree t-shirt must have quality) made these shirts a big win.

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We’d like to thank The Pineapple Ketch and David’s KPT for another awesome Rumbleday!

 

 

25th Anniversary Series: Elvis has left the building! (#4)

 

elvis promo

Back in the early 90’s, Maine Mall hosted a traveling Elvis memorabilia tour.
An 18 wheeler would soon be rolling into town, jam-packed with the belongings from “The Kings” treasured archives.

We were charged with promotion for this event. Radio, print, public relations, direct mail, and in-mall posters were all part of the media mix.

Everyone knew the “King of Rock ‘n’ Roll” was popular – we were just about to find out how popular he really was.

The week-long promotion kicked off on a Monday morning. Crowd counts swelled by the hour (not just by the day)! By mid-week, Maine Mall’s management added extra staffing and security to ensure crowd safety. “The parking lots are full, we’re as busy as we are during the holidays!” was reported by our ecstatic client.

The wrap up report confirmed the success of the Elvis promotion. Attendance records had been shattered by the week-long mall promotion, and an increase in average purchase rose from $48 to $64.

But perhaps, the most interesting stat of all?

All 54 in-mall Elvis posters had mysteriously left their holders.

Charlie

This post is part of Rumbletree’s 25th Anniversary Series, written by Charlie Yeaton, Creative Director. Charlie will be sharing 25 of his favorite projects in 2015.

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25th Anniversary Series: The Boss Love Charts (#1)

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In one of our working sessions with BayRing’s marketing team, they pulled out a bunch of folders loaded with performance data and competitive analysis. They informed us their CEO loved these charts, and that he wanted to see them used in the next marketing campaign. I remember thinking, ugh, this is going to be a tough one.

We left that meeting armed with a mountain of folders, and a challenge just as big.

Countless sketches and rough directions were explored with most of them finding the trash can. The few that remained seemed ok, but nothing jumped out at us. Frustrated, a wisecrack came from one of our team members, bam!, we had our solution. By adding a humorous twist, these ‘business-y’ charts came to life.

Utilizing this humorous twist, coupled with vivid colors, and simple language, our campaign focused on BayRing’s consistent strengths that direct competitors cannot always offer-affordability, customer focus and a staff you can count on.

Charlie

This post is part of Rumbletree’s 25th Anniversary Series,written by Charlie Yeaton, Creative Director. Charlie will be sharing 25 of his favorite projects in 2015.

Rumbletree 2015 Logo-01

25th Anniversary Series: Turning the Big Two Five!

Rumbletree 2015 Logo-01

This year marks Rumbletree’s twenty-fifth year in this amazing, crazy business of marketing.

A big thank you to all our incredibly smart, passionate clients that have worked with us to help them “find their voice”. We’ve been fortunate to have partnered with clients across all business sectors. And even more fortunate to call them friends.

To all our amazing employees past and present, you’re the best. So bright, and so willing to constantly push yourselves to find that next big idea.

To commemorate our 25th anniversary, my team has asked me to choose 25 pieces of creative from over the years and share them with you. (Not an easy task by the way!)

Over the next few months I’ll be digging deep into the archives, dusting off a few “oldies but goodies’ and throwing in some current favorites. Here’s my first selection “The Boss Loves Charts (Bayring)”

This is going to be fun.

Can’t wait to see what the next twenty-five will bring.

Charlie

This post is part of Rumbletree’s 25th Anniversary Series,written by Charlie Yeaton, Creative Director. Charlie will be sharing 25 of his favorite projects in 2015.